For all orders placed December 7th, 2018 onward, digital points will be awarded for every dollar spent in merchandise. (Shipping costs and taxes do not award points.) Physical tickets will be included with all titles through Cosmic Star Heroine (Switch) and can still be redeemed.
Once you have logged in, you will be able to access the rewards panel via the website (click on the popup in the bottom right-hand corner to expand the rewards panel).
Here you will see what activities award points ("Earn Points") as well as what you can redeem those points for ("Get Rewards").
When you are ready to redeem your points for a specific reward, simply click the "Get Reward" button on the item you would like. You will then be issued a redemption code and if you are getting a physical item, that will be added to your cart automatically. If you plan on adding rewards to a game order, we recommend you go through that process before the sale begins as we will not be able to apply those after the fact.